The Gustavian Weekly is published on Fridays, 26 times during the 2009-2010 academic year. With a circulation of 1,600, we reach students, parents of students, faculty and alumni of Gustavus Adolphus College.
We are the only local media advertising opportunity, newspaper, radio, TV or otherwise, guaranteed to reach the collegiate student body, a prime consumer market.
Advertisment Rates
The flat rate for advertising in The Gustavian Weekly is $7.00 per column inch. One column is 11 picas or 1.833 inches. A gutter of one pica separates each column.
- 1/4 Page (5.0209 x 7”): $122
- 1/2 Page (5c x 7”): $245
- Full Page (5c x 14”): $490
- Full Color: add $225.00
- Inserts (1,600): $450.00
Discounts
- Prepaid advertising: 5%
- Six or more consecutive ads: 20%
- Ten or more consecutive ads: 25%
- On-campus advertisers: 25%
Note: For consecutive ad discount, ads must run in that number of consecutive issues.
Publication Schedule
The Weekly is distributed most Fridays throughout the academic year. Advertising opportunities exist in every issue. See our publication schedule for more information on publication dates.
Advertisment Policies
- All ad specifications and sizes must be submitted to the Advertising Manager before 5 p.m. on the Monday prior to the desired publication date.
- In accordance with our editorial policy, The Gustavian Weekly does not accept advertising which: degrades either sex; encourages the excessive use or abuse of alcohol; contains attacks of a sexual orientation, sexist, racist, personal or religious nature; or may be confused with regular news material in appearance.
- The Gustavian Weekly will not accept advertisements for term paper, research services, or abortion referral services.
- The Gustavian Weekly does not accept any personal classifieds involving dating.
- The Gustavian Weekly reserves the right to refuse any ad or classified that violates its editorial policy or is otherwise deemed unacceptable or inappropriate. The Editor-in-Chief has the authority to make decisions of this nature.
- If an ad order for a series of discounted consecutive ads is canceled after any number of ads has already been printed, the price for the printed ads reverts to the flat rate plus a $20 administrative fee.
- A copy of your printed ad may be requested after the payment is received. Subscriptions are also available for $40, beginning at any time.
More Information
For more information, please contact our Advertisment Manager, Michelle Lien.
E-mail: admanager@gustavus.edu
Phone: (612) 708-9955
Postal Mail:
The Gustavian Weekly – Box A-6
Gustavus Adolphus College
800 West College Avenue
Saint Peter, Minnesota 56082
We look forward to hearing from you!